ADVERTISING To tell people about your products or services you probably need a brochure, a pamphlet, a booklet or a leaflet as well as your website. Aim for a visual idea with impact, simplicity and conciseness. Any illustrations must carry the message. “To sell well, you must tell well.”…
Achieve SUCCESS : Don’t allow past experiences to retard your future achievements. It’s amazing what you can achieve if you believe you can do something. Success is based on imagination, ambition and the will to work. Five of the best tips for achieving a successful career * Clean up your mess, start afresh …
INNOVATION : A business has five main functions – Innovation, marketing, profit, integrity and respect. Innovation thrives on encouragement and dies with criticism, routine regulations and bureaucracy. Innovation is the fuel of corporate survival. With cooperative management, enthusiastic workers and an environment conducive to free -thinking and innovation, companies can survive and thrive. …
TRAINING tips Learning is the key that unlocks the door to many new opportunities. Unless people are constantly learning new skills they will be left behind. Training should be to inspire action rather than to fill with knowledge. Make training stress-free, enjoyable, rewarding and fun. Five of the best tips to help train…
Inspiring WORKERS : Before you can manage others you must learn to manage yourself. Successful management requires clarification of purpose, total commitment, and a first class team of workers. Management is all about dealing with people – picking the right people, encouraging them, delegating to them and occasionally having a frank talk with them.…
Stimulating WORK What motivates you to make a special effort ? A pride in doing a good job; more responsibility; advancement and the recognition of achievements and personal growth and development? People tend to do their best when they have the freedom to show what they are capable of doing. Five of the…
Becoming a LEADER : Good leaders are always in demand for top management roles. If you are ambitious make an effort to improve your leadership skills. Good leaders inspire people to raise their performance to higher levels and help them to improve their qualities, they accept their responsibilities and their mistakes. The…
Building winning TEAMS : Success or failure in business depends on whether people work together effectively in teams. It’s hard to operate these days without teams. Different backgrounds, different experiences, can come together and share and stimulate each other. People with the emotional maturity to leave their egos at home make the best…
JOB Hunting There have been big changes in working conditions over recent years. There are now different types of jobs and the demand for workers has changes. You may need to learn new skills and upgrade your existing ones before you start job hunting. Returning to the workforce is not an easy task. There…
Reinforce your MESSAGES Most people have a poor recall when listening to the spoken word. Having carried out well over 100 recall exercises in many Asian and Pacific countries I found people are more likely to remember ideas that support their views. You can improve recall of your messages by following these…
Beating the COMPETITION To beat your competition you must keep on top of your products and services. It’s more to do with people and their motivation then with equipment and working conditions. Hard-nosed competition is the best assurance of a healthy business. Aim to exceed rivals in all facets of activity. Five of the…
Build your CONFIDENCE You are braver than you believe, stronger than you seem, and smarter than you think. If you have confidence in yourself, others will too. Some people are self motivated; others are motivated by set-backs and become stubborn and become determined to succeed. Confidence comes from a feeling of well being…
